Founding Advisory Group
Field Theory is seeking 15 independent nutritionists to help shape how whole food nutrition is delivered to midlife adults. By application only.
The Gap You See Every Week
Your midlife clients know what to eat. The problem is they're managing careers, aging parents, and shifting biology. Breakfast becomes coffee. Lunch becomes whatever's fast. Supplements are asked to carry a load that food should handle.
The numbers confirm it:
These aren't supplement deficiencies. They're meal deficiencies.
A Better Meal, Not Another Supplement
Field Theory is a complete, whole-food meal formulated for adults navigating midlife. Every ingredient is a real food. Every nutrient is part of a food matrix. The formulation draws on peer-reviewed research from the Friedman School of Nutrition Science and Policy at Tufts, ESPEN, and the USDA Human Nutrition Research Center on Aging.
One shake upgrades a rushed breakfast or skipped lunch into a meal your clients can count on. It fills the nutritional gaps that are hard to close with supplements alone, reducing the burden on protocols and giving clients a practical daily habit.
What I'm Building
I'm forming a founding advisory group of 15 nutritionists who work directly with midlife clients. This is not an open program. I'm seeking a small group of practitioners who care about whole food nutrition and want a practical tool that makes their recommendations easier to follow.
Who I'm Looking For
- RDN, CNS, FDN-P, or Nutrition MS
- Independent or private practice
- Working directly with adults 40+
- Active client caseload
What Founding Advisors Do
- Recommend Field Theory to clients who are a good fit
- Provide feedback on the product and clinical resources
- Share what works (and what doesn't) from real practice
- Help shape practitioner education and materials
As a founding advisor, you'll have direct access to me. Your feedback will shape what we build next. This is the kind of partnership where your voice actually matters.
What You Get
Founding advisors receive meaningful benefits for recommending Field Theory to their clients and contributing to the program's development.
Apply
15 spots. I review every application personally.
Kevin Appelbaum
Founder, Field Theory

